PRINT IS POWERFUL
Prove the Power of Print in Your Community
We’ve always known it: Print Is Powerful! And now, thanks to the incredible readership data gathered by our members earlier this year, we have the numbers to back it up.
The survey results, conducted by the trusted Circulation Verification Council (CVC), reveal just how engaged our readers are with their community papers:
These results prove that print is not dead—it’s thriving. In fact, it remains one of the most effective ways to connect businesses with their audience.
To help you spread this message and highlight the value of your publication, we’ve created professionally designed marketing pieces branded with our “Print Is Powerful” message. These promo sheets are available now for your use—whether in print or digital campaigns.
Download the Promo Materials Here
But why stop there? We encourage you to take it a step further by creating your own promotional materials tailored to your audience and community. To help you get started, you can download the full survey results here and use the data to craft messaging that resonates with your advertisers and readers.
Once you’ve created something, we’d love to see it! Sharing creative ideas and materials is a cornerstone of our association, and we’d be thrilled to distribute your work to inspire and assist other members.
Let’s stand proud of the impact we have in our communities and use these tools to showcase why print remains a cornerstone of success for advertisers and readers alike.
Together, we can continue to tell the story of how Print Is Powerful—because the numbers don’t lie, and neither does the trust of our loyal readers.
We’ve always known it: Print Is Powerful! And now, thanks to the incredible readership data gathered by our members earlier this year, we have the numbers to back it up.
The survey results, conducted by the trusted Circulation Verification Council (CVC), reveal just how engaged our readers are with their community papers:
- 94% of readers engage with display ads.
- 89% read the classifieds.
- 81% of readers are homeowners, and they’re planning big purchases like flooring, cleaning services, and appliances.
These results prove that print is not dead—it’s thriving. In fact, it remains one of the most effective ways to connect businesses with their audience.
To help you spread this message and highlight the value of your publication, we’ve created professionally designed marketing pieces branded with our “Print Is Powerful” message. These promo sheets are available now for your use—whether in print or digital campaigns.
Download the Promo Materials Here
But why stop there? We encourage you to take it a step further by creating your own promotional materials tailored to your audience and community. To help you get started, you can download the full survey results here and use the data to craft messaging that resonates with your advertisers and readers.
Once you’ve created something, we’d love to see it! Sharing creative ideas and materials is a cornerstone of our association, and we’d be thrilled to distribute your work to inspire and assist other members.
Let’s stand proud of the impact we have in our communities and use these tools to showcase why print remains a cornerstone of success for advertisers and readers alike.
Together, we can continue to tell the story of how Print Is Powerful—because the numbers don’t lie, and neither does the trust of our loyal readers.